

About Liubov Beauty.
A London studio dedicated to the art of permanent makeup, brows, lashes and piercing.
We're passionate about natural, flattering results and a calm, welcoming experience. From hyper-realism brows and lip blush to lashes and piercing, every appointment is carried out with care, precision and an eye for detail — so you leave feeling like the best version of yourself.
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The woman behind the brand
Liubov Jabborova
Permanent Makeup Artist · Brows, Lashes & Lip Blush · Founder of Liubov Beauty
Liubov is the artist and founder behind Liubov Beauty. With a passion for natural, flattering results, she specialises in permanent makeup, brows, lashes and piercing — taking the time to understand every client and create a look that is beautifully, effortlessly theirs.
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Book your appointment
Make a booking or a free, no-obligation consultation for permanent makeup, brows, lashes or piercing.
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“My hyper-realism brows are absolutely perfect — so natural everyone thinks I was born with them. Fully recommend!”
“Have been going to Liubov for years and she is the best every time. Wouldn't go anywhere else — the results have been life-changing.”
“Excellent artist, made a beautiful job of microblading my eyebrows. Friendly, well-trained and scrupulous attention to hygiene.”
“I cannot recommend the lip blush enough. From start to finish, the experience was nothing short of exceptional.”
“From the moment I arrived I was put at ease. My lashes look incredible and it was done so efficiently. I love them.”
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